Information Centre
Privacy Policy
Last updated: August 2025
At CE Clarke Fencing, we are committed to protecting your privacy and complying with the UK General Data Protection Regulation (UK GDPR). This Privacy Policy explains what data we collect, how we use it, who we share it with, and how you can exercise your rights.
1. Information We Collect
- Personal Data: Information that identifies you directly, such as your name, email address, phone number, billing and shipping addresses, and order details.
- Usage Data: Information about how you interact with our website, including pages viewed, time spent, browser/device type, and referring websites.
2. How We Use Your Data
- To process orders and provide customer support
- To personalise your experience and improve our products and services
- To send marketing communications (only if you’ve opted in or if we have a legitimate interest)
- To measure site performance and understand user behaviour via analytics
- To deliver relevant ads through platforms such as Google Ads and Facebook
3. Use of Google Tags and Analytics
We use tools such as Google Analytics and the Google Tag to collect anonymised usage data. These tools help us understand how users interact with our site and allow us to track conversions and optimise performance. We also use Google Ads tags to support remarketing and Customer Match campaigns.
These tools may collect information such as your IP address, browser type, pages visited, and actions taken. We do not use these tools to collect sensitive personal data, and the data collected is subject to Google’s privacy policies.
4. Customer Match and Advertising
We may securely share limited customer information (such as your email address) with advertising platforms like Google and Facebook to display relevant promotions to existing customers. This is done through encrypted and privacy-conscious services like Google Customer Match. These platforms only use this data to match users and do not retain it for other purposes.
You may opt out of personalised advertising at any time using the instructions in the marketing emails you receive, or by contacting us directly.
5. Legal Bases for Processing
- Contractual necessity: For order processing and customer service
- Legitimate interests: For analytics, site security, and basic marketing
- Consent: For newsletters, personalised ads, and non-essential cookies
6. Your Data Rights
You have the right to access, correct, delete, or restrict the use of your personal data. You may also object to certain processing activities or withdraw consent at any time.
To exercise your rights, please contact us at sales@ceclarkefencing.co.uk. We will respond within 30 days.
7. Data Security
We use technical and organisational measures to protect your data, including HTTPS encryption, limited access, and regular security reviews. We never sell your data to third parties.
8. Cookies
Our website uses cookies to support essential functionality (such as cart management), analytics, and marketing. By using our site, you agree to the use of cookies in accordance with this policy.
| Cookie Name | Purpose | Duration |
|---|---|---|
| woocommerce_cart_hash | Tracks cart changes | Session |
| woocommerce_items_in_cart | Stores cart contents | Session |
| wp_woocommerce_session_ | Maintains cart state | 2 days |
| woocommerce_recently_viewed | Shows recently viewed products | Session |
| store_notice[notice id] | Dismisses store notices | Session |
You can manage cookie preferences via your browser settings or cookie consent tools on our site. Disabling cookies may affect site functionality, including checkout.
9. Updates to This Policy
We may update this Privacy Policy to reflect changes in law or how we handle data. Any changes will be posted here with a new “last updated” date.
Contact
If you have any questions about this Privacy or Cookie Policy, please contact us at sales@ceclarkefencing.co.uk.